Our forefather, Mr. Kanhaiya Lal Johari, pioneered the pearl trade, bringing Basra’s finest pearls to India’s esteemed royals.
More than a century later, our expertise is woven across three state-of-the-art facilities and a fully integrated in-house production ecosystem, with more than 1,500 master artisans and employees and a 160,000 sq. ft. export unit in Jaipur’s Special Economic Zone.
In between ideation and execution, we follow a thoroughly designed workflow — every stage in-house, every stage inspected.
01
Design
Sketches and original designs developed with our client partners: over 100,000 original designs delivered by 84+ design innovators.
02
CAD & prototyping
Designs are engineered digitally and rapidly prototyped for faster development cycles.
03
Wax & models
Concepts are turned into precise, test-ready forms, ready for casting or setting.
04
Casting
Micro casting and lightweight casting deliver high precision for intricate designs.
05
Setting
Micro pavé, wax, bezel, prong, hand and channel setting, with about 775,000 stones set every day.
06
Plating & finishing
Gold, rhodium, platinum, palladium, silver and ruthenium, protected by anti-tarnish nano coating and e-coating.
07
Quality & delivery
Multi-stage inspections at every touchpoint from design to delivery, with traceable, tamper-proof blockchain certification.
The company film · 3:54
In every frame, a century of craft.
Play the Soni International company film (3 minutes 54 seconds, with sound)
Scale, measured
We specialise in delivering quality with quantity, on time.
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State-of-the-art factories
1,500+
Master artisans & employees
8M+
Pieces annual production capacity
100+
Countries reached
84+
Dedicated design innovators
100K+
Original designs delivered
20+
Materials mastered
50+
Trained service executives
775,000
stones set every day by a team of 180 wax-setters.
Global presence
From India’s soul, to the world.
Our experienced business and creative executives are present across key international markets, creating an environment of transparent communication and support, grounded in trust and excellence.
Clientele
200+
Countries
100+
International selling
20+ yrs
JaipurEuropeMiddle EastUnited StatesMap showing Soni International's origin in Jaipur, India, and its key international markets in Europe, the Middle East and the United States.
Jaipur
Europe Middle East United States
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